Industries · Publishers

Newsrooms that publish faster and load faster.

Editorial workflows, high-traffic performance and ad, paywall and newsletter integrations for publishers who live and die by the next story.

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How we help
  • Breaking-news speed
  • High-traffic ready
  • Revenue integrations

The challenge

Built for the way newsrooms really work

From live blogs to evergreen guides, we build publishing tools that get stories out quickly, rank well and keep readers coming back.

Traffic spikes

Caching and infrastructure that stay fast when a story breaks.

Editorial speed

Workflows, templates and tools that remove friction for editors.

Revenue

Ads, subscriptions and newsletters without sacrificing UX.

Overview

WordPress for newsrooms and digital publishers

  1. 01

    The challenge

    Publishing is a speed business twice over. Editors need a story live in minutes, and readers need it to load in seconds — Google’s research found 53% of mobile visits are abandoned when a page takes longer than three seconds to load. Every slow template costs pageviews, ad impressions and subscribers.

  2. 02

    Our approach

    We build WordPress publishing platforms around both kinds of speed: editorial statuses, embargoes and live blogs that suit how your desk works, and templates engineered for fast Largest Contentful Paint and stable layouts, even with ads on the page. Edge caching and image pipelines keep the site responsive when a story spikes, without surprise hosting bills.

  3. 03

    What you get

    Revenue is designed in from the start. With only 18% of people across 20 richer countries paying for online news, according to the Reuters Institute, subscription funnels, metering, newsletters and ad placements all have to work without wrecking the reading experience. We integrate your ad stack, consent platform, email provider and paywall, and migrate archives with authors, tags and URLs intact.

Is this you?

A good fit if…

Recognise two or more of these? A 30-minute call is usually enough to map the next step.

Talk to an engineer
  • Your CMS slows editors down on breaking news
  • Traffic spikes take the site down or inflate hosting costs
  • You’re launching or growing subscriptions and newsletters
  • Years of archive content must keep ranking after a move

How we help

WordPress expertise for digital publishers

  • 01

    Editorial workflows

    Statuses, assignments, embargoes and live updates.

  • 02

    Performance at scale

    Edge caching, image pipelines and Core Web Vitals.

  • 03

    Ad & paywall integrations

    Header bidding, metering and subscriber access.

  • 04

    Newsletters

    Sign-up flows and integrations with your ESP.

  • 05

    SEO for news

    Structured data, Google News and AMP-free speed.

  • 06

    Archive migrations

    Decades of content moved with URLs intact.

Services

Services for digital publishers

The services our clients in this sector rely on most.

01WordPress DevelopmentCustom block themes, plugins and integrations engineered for speed, accessibility and editors who want to publish without a developer on call.Learn more02WordPress MigrationsPlatform, host and multisite migrations planned around your content, SEO and launch date — with rehearsals, redirects and rollback plans built in.Learn more03WordPress RetainersProactive maintenance, security, performance and a steady roadmap of improvements — from people who know your site as well as you do.Learn more04WordPress AuditsAn independent review of your code, security, performance, accessibility and SEO — with a prioritised action plan your team can start on immediately.Learn more

By the numbers

Why it’s worth getting right

Ways to work together

Engagements that fit how you work

Start with a project, keep us on retainer, or add our engineers to your team — most clients combine all three over time.

ProjectA defined scope, timeline and budget — ideal for builds, redesigns and migrations.RetainerA dedicated monthly allocation for care, improvements and support.Team extensionSenior specialists embedded in your team for as long as you need.

FAQ

Questions, answered

Can WordPress handle millions of page views?

Yes. With the right caching and hosting architecture, WordPress serves some of the largest publishers in the world.

Do you integrate with our ad stack?

We work with common ad servers, header-bidding wrappers and consent platforms.

Can you migrate our archive?

Yes — including authors, tags, media and redirects for every legacy URL.

Do you support Google News and Discover requirements?

Yes. Article structured data, author and date markup, large high-quality images and fast pages all help eligibility, and we build them in by default.

Can editors run live blogs?

Yes. We implement live updates as blocks so editors post quickly while pages stay fast, accessible and crawlable.

Will it work with our existing newsroom tools?

We integrate with common planning, wire and syndication tools, and tailor statuses and roles to the way your desk operates.

Let’s talk

Let’s build what’s next, together.

Tell us where you are and where you want to be. We’ll come back with honest advice and clear next steps — no sales script.

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